The manager can opt for a persuasive style of management aimed at taking initiatives. The idea is to encourage all employees through psychological support when carrying out a task. In order to carry out this type of management, the manager must be accompanied by a capacity for negotiation.
THE PRINCIPLES OF PERSUASIVE MANAGEMENT
In order to be able to move a company forward, the manager gives importance to the management styles to be employed. Persuasive management is considered to be informative management. It revolves around exchange and relationships. The leader holds an important place towards the achievement of the objectives to be reached. By opting for persuasive management, the leader favours solid relationships with financial and non-financial partners. Moreover, he prefers to convince his team and his workers rather than relying on taxation. It must be noted that the manager will not rely on the behaviour of his agents but will tirelessly try to have a hold on decisions. The manager’s aim is to motivate the actors in order to achieve a satisfactory result. Everyone will thus have a feeling of belonging to the team and will want to improve their skills.
WHY OPT FOR PERSUASIVE MANAGEMENT?
The manager will focus his management on communication in order to allow everyone to surpass themselves. He gives importance to the hierarchy and to all the actors of the company. In addition, a relationship of trust will be established between all employees. There are special traits that recognise a good leader who chooses persuasive management. Indeed, the manager must have charismatic abilities with the ability to convince. It is not a question of forcing everyone to follow orders. The aim is to motivate them to achieve professional goals.
THE IMPORTANCE OF PERSUASIVE MANAGEMENT
Persuasive management must be accompanied by a quality management strategy. This type of management focuses on the internal well-being of the company. To encourage employees, it is advisable to use this type of management. The manager has the opportunity to become a quality negotiator thanks to the persuasive techniques at his disposal. In some cases, persuasive management is mixed with paternalistic management. The manager wishes to obtain proof of autonomy from the actors of the company. His aim is to establish communication to ensure that projects are carried out. The manager privileges the role of each individual working towards a common mission.